Happenings
CEO's Blog Post on Arthur Page Center
September 10, 2009
Playmaker's CEO and Founder Alan Kelly recently published a critique on the Arthur W. Page Center at Penn State University.
Brussels Keynote Online
July 14, 2009
Alan Kelly's keynote address at the European Association for Communications Directors is posted online.
Viewing instructions: Beneath video player, click on drop-down and scroll to KEYNOTE 1: The Art of Influence, the Science of Strategy: Using the First Periodic Table of Influence to Drive Competitive Advantage.
PR Week Op-Ed
July 2, 2009
Alan Kelly recently penned an op-ed in PRWeek, titled "Page Society White Paper is a Guilt Gift."
What's in a Tweet?
May 1, 2009
The playmakers recently presented the preliminary findings of a joint study between The Playmaker’s Standard and the Carolina Observatory on Corporate Reputation titled What’s in a Tweet: How Corporations Use Twitter for Competitive Advantage.
Kelly to Keynote in Brussels
April 21, 2009
The Playmaker's Standard CEO and Founder Alan Kelly will give the keynote address at the European Association of Communication Directors' European Communication Summit on Thursday, July 2, at 9:00 am.
Playmaker CEO to Speak at New Comm Forum
April 20, 2009
SNCR Senior Fellow and The Playmaker's Standard CEO and Founder Alan Kelly will present a study titled "What's In A Tweet" at the New Communications Forum on Tuesday, April 28 at 10:00 am in San Francisco.
Playmaker's Launch China Blog
March 28, 2009
This blog depicts and predicts influence strategies in a multi-faceted China and the myriad players who employ them.
BusinessWeek Blogs on Playmaking
March 23, 2009
BusinessWeek recently blogged about the science of spin -- a.k.a. "playmaking" -- in its Management IQ blog.
